Posts Tagged ‘the news’

Rocky Balboa Salesman

Posted by hotelnur on 24th April 2017 in News

The Fear as it at some time arms to your favor of the life all we have felt fear. Fear to fail, fear to speak, fear to know, fear to experiment, etc. When we wanted to speak to him for the first time to that so special person, when we took the first bus I publish for the first time or when we changed of school. The fear is something that always we have with us and who we must learn to handle and to use to our favor. The champion feels the same fear that the coward and the equipment star feels the same fear that the equipment challenges that them. Memory one of the films of Rocky Balboa when the trainer said to him to Rocky that the boxer who was next to there also felt the same fear that he, used who it to his favor. The Hayzlett Group understands that this is vital information.

The fear can paralyze to you but also it can push to you the personal success. You decide if the fear makes you back down or it makes you advance. Once it give a step forward, you begin to use it to your favor. Within the field of the sales much is used the budget to be able to focus the salesmen. For example, a budget of $5,000 was assigned to us dollars in the month and each salesman had to worry to obtain that goal. To all the salesmen somehow this them cause fear, because in some companies they can lose the use if it does not fulfill the goals or budget. Now, what differentiated an excellent salesman from a mediocre salesman? Both their goals felt the same fear to the knowledge but the excellence salesman used that fear and that adrenalin to his favor to impel itself to look for good prospectuses and to close good sales. The excellent salesman when seeing that to the second week according to the tendency that takes he is not going to obtain the goal, decides to use that adrenalin and fear to create an action plan helps that it to reach its goals.

San Remo

Posted by hotelnur on 31st March 2016 in News

I am also thankful to tripadvisor that gives the right us to retort; since we considered of an enormous injustice that the enormous investment realised in the hotel San Remo, acquired in the 2004 and completely reformed, it is thrown by ground by a direct critic to the hotel that contains elements like minimum worthy to study and to debate. The first element to debate is that we do not know that writes the critic, that is to say we must think to us (and you also read who it) that the one that writes is a real client and no, for example, a hotel of the same zone that decides to use this formula like method of disloyal competition. The second point is to know through what agency has realised the client the reserve. Before this we asked ourselves. The agency or page Web gave precise and detailed information of the hotel? They were offered in the reserve services that were not in the contract? Unfortunately, the anonymity of the critic lets little margin to us to find out the deficiencies and the same intensity of the East point directly is related to the following one.

The relation quality – price. When the client was lodged. If he were in August, surely the client paid until a 50% more than if she had reserved in June, even that with the change to the pound to an English she will leave a 30% to him economic than to a Spanish. The hotel could be raised to only sell the hotel to the British market, but we considered to our hotels abiertos to everybody, as the same island is it. Another less important element is not: criticism the client to the Hotel or its Hotel + its vacations. Generally, I personally read enough claims and in many they appear that they robbed to them in the beach, or that the airplane was delayed three hours.

Cranme, a client who arrives at a hotel 6 hours after which had considered will be much more demanding with the hotel that who has not had problems of that type. Finally, although the hotel is exhibited to critics although these are exposed in sites without their express consent, they are not in favor it at any moment, and of obvious reasons, the clients. What I mean on the matter is that of approximately the 45,000 clients who were lodged in San Remo the last year, the immense majority behaves enough or, however, as in all sites there is people of thoughtless conduct, that affects the deserved rest or of the rest of the clients. Normally the hotel is hard with these clients, some of which it has had to evacuate of the hotel, to produce flaws in the facilities, by crude conducts and sometimes until obscene (some case has had). Not I say that the one that writes the critic is one of these clients, but as we do not know writes that it, we cannot confirm it nor deny.

Marketing Online

Posted by hotelnur on 17th September 2015 in News

Marketing in the Web and traditional marketing has absolutely the same concepts. Although many consider to marketing in somewhat novel Internet, this is much of being certain. In fact, unique the novel thing is the speed in which the advertisers of all the headings and markets are turning upside down to the publicity online. Nevertheless, to assure us the maximum effectiveness our campaigns of publicity in the Web we will have to remember the basic foundations of marketing, because these same concepts are applied to the publicity in Internet. The unique thing that it changes is the channel. One of the aspects of the marketing processes that usually forget, or to ignore itself is its entailment with the administrative part of the management of a company. Consequently, to make publicity online is much more that to put a pair of announcements of Adwords.

The publicity actions must respond to a strategy, partly tie with sociology, and partly with the economy, that it looks for to satisfy the necessity with the clients in exchange for a profit. Therefore, a planned campaign of good marketing includes a study of market, our position in the same, and compares our products with those of our competitors. The advantage of marketing online in front of other channels is the enormous availability of tools that allow us to quantify of more precise form all these variables that we mentioned. If something lacked to have a closer contact with the clients, and of this form to detect possible demands and needs, they were the social networks, and they already are here for remaining. Thanks to them it is possible to approach of much more direct form potential clients, in order to successfully obtain the necessary information that it helps to direct our strategies us of production of goods and services. Perhaps one of the distinguishing characteristics of marketing online is that in this channel, more than no other, the question of the communication, that is to say how we communicated the advantages of our products and services, he is much more semantic that in other channels. In order to say it with an example, we could create a campaign of graphical publicity with images that did not have anything to see with our product (it is very common, for example, to promote a perfume with images of flowers or landscapes, not directly related to I perfumed in if). But in marketing online the rules of the game much more force to us textual and semantically to be related. Therefore, if it wants to promote a product or service, it olvdese of the metaphors and it refirase to him of maner much more direct.